Press Kit · v1 · Updated 2026-07-16

The Indian dev who deleted the ₹3-lakh headset.

WICKFURY is a solo Indian studio behind the world's first standalone Android racing game you steer with your bare hands — no wheel, no touch, no tilt, no headset, no cloud. The gesture engine under it is being built into a whole platform. It's playable in your browser right now.

▶ Try it in 5 seconds

"Everything Apple and Meta gated behind a ₹3-lakh headset, WICKFURY ships free — on the phone in your pocket."
The WICKFURY mission, one line

01Headline hooks

Copy-paste ready. Each hook is designed for a specific outlet type. Pick one.

Gaming / Tech
"A solo Indian dev built the world's first standalone Android racing game you steer with your bare hands — the input Apple gates behind a ₹2.88-lakh headset, running free on a phone you already own."
TechCrunch India · The Verge · Ars Technica · IGN India
Accessibility · lead angle
"One dev, one Android app: phone-native gesture control for people who find touchscreens hard — on hardware they already own, not ₹8-lakh dedicated kit."
Rest of World · The Ken · BBC Access All · Steven Aquino
Business / D2C
"India's answer to Vision Pro is not a device. It's a download. And it runs on a ₹15,000 Android."
LiveMint · Indian Express Tech · YourStory · Inc42
Human interest
"Watch grandma with arthritis play a mobile game for the first time in three years — steering a car with hand motions in the air, on the phone her grandson already owns."
The Better India · YourStory · Facebook / Reels · News18
Local / India first
"Race a hypercar past the Burj Khalifa, through the Atal Tunnel, and from Chandni Chowk to the Taj Mahal — with your bare hands. Built by one person in India."
Regional press · IGN India · Gadgets Now · Digit
Developer / open
"How a solo Indian dev shipped on-device full-phone gesture control before Apple, Google, and Samsung."
Show HN · Ars Technica · Dev.to · WeMakeDevs

02Fact sheet

Everything you need to write the story without a phone call. Competitor prices checked 2026-07-16 — please re-verify before you publish, they move.

Studio
WICKFURY GAMES · Solo studio · Founded in India · Est. 2025
Flagship product
Gesture Racer Pro 3D · com.wickfury.gestureracer
Price
Free while in beta · No ads, ever · Paid extras planned after launch — always priced at a fraction of the category, never a fortune
Availability
Playable in your browser right now: wickfury.in/play · Android build in Play Store closed testing (not yet public)
Platform
Android 8.0+ (any modern phone with front camera) · Also runs in any Chrome/Safari browser
The technology
Hand of God (HOG) — our on-device gesture layer, built on Google's MediaPipe hand tracking. Engineered to a sub-100ms hand-to-car budget. Camera frames never leave the device.
What makes it new
Hand-tracking gaming is otherwise locked to VR headsets (Vision Pro ₹2,88,700 · Quest 3 ₹69,990) or dedicated sensors (Leap Motion). WICKFURY is the only camera-based phone alternative.
Roadmap
7 acts: Gesture Racer Pro 3D (browser demo live; Android in closed testing) → Gesture Racer Unreal (in development, 2026) → Gesture Cricket 3D (in development, 2026) → Gesture FPS (in development) → Gesture Control for the whole phone (build running on-device, unreleased) → WICKFIT, full-body gesture fitness — gym + runner, 11 exercises, seated and wheelchair-playable modes (built and running on Android; not released) → gesture control for every device you own (the horizon)
Founder
Available for interviews (video + text) · English, Hindi, Hinglish · Timezone IST
Assets
See §04 below · Screenshots, logos, feature graphic, gameplay clips all high-res

03Boilerplate

Standard "About WICKFURY" paragraph. Use verbatim.

WICKFURY is an independent Indian studio building phone-native gesture computing. Its debut title, Gesture Racer Pro 3D — the world's first standalone Android racing game you steer with your bare hands — uses on-device AI hand tracking to turn the front camera of any modern Android into a controller. No headset, no accessory, no touch. WICKFURY's mission is to ship the natural-input future that Apple and Meta have gated behind ₹70,000–₹3,00,000 headsets, on the phone people already own — free while in beta, and always at a fraction of the category. Its upcoming products span fitness, cricket, shooters, and full-phone gesture control for accessibility. wickfury.in

04Downloadable assets

Right-click / long-press → save. All royalty-free for editorial use.

Need a raw gameplay clip, a 15-sec split-screen (hands + screen), or a specific screenshot (Manali, night mode, garage angle, TV mode)? Email contact@wickfury.in — usually turned around same day.

05The bigger story

Beyond one racing game — why this matters.

Accessibility mission
For many people who find touchscreens difficult or painful, gesture control isn't a novelty — it's the difference between using a phone and being locked out of one. Dedicated assistive hardware runs ₹2.5–8 lakh. WICKFURY's gesture engine aims to put a free alternative on hardware people already own. We're a games studio, not a medical device maker — but the engine is the same, and we think it should be in everyone's hands.
The category thesis
Every trillion-dollar company betting on "spatial computing" is selling a headset: Apple (Vision Pro, ~₹2.88L import — not sold in India), Meta (Quest 3, ~₹70k), Samsung + Google (Galaxy XR headset, ~₹67k). WICKFURY is the first to argue — and prove — that the phone people already own is enough.
India as origin, not market
~600 million Indians game on their phone (Lumikai, State of India Gaming). Almost none will ever buy a ₹3-lakh headset. WICKFURY is built by someone from that audience for that audience — and now ships globally.

Contact

Interview · quotes · custom clips

contact@wickfury.in

Usually a reply within 12 hours — I'm one person in IST, but press mail goes to the top of the pile. Video interview often possible same day.

← Back to WICKFURY.COM ▶ Try the demo

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